We create a consistent social presence that engages your audience.
Strategy-driven social media content crafted for each step of your customer’s journey. We build communities with social content that attracts interest and creates affinity and trust. Almost every business is using social media in some form. The problem is, not every business owner or manager is adept at creating quality content that is visually interesting and creates engagement, brand affinity, and a desire to do business with you.
Social Media and Your Business
After all, social media is a business strategy. There should be a result, just as with any other marketing activity. You need to have a goal before you start and a way to measure whether your social media content is hitting the mark. A recent Google study revealed that local businesses spend an average of 6 hours a week creating and posting their social media content. If you’re not an expert at social media, those 6 hours could be better spent on running your practice or business.
Creative Visual Content
We can help you produce visual content in the native “language” of each platform Visual content that is created based on your research into your audience and is formatted specifically to perform best on each platform, gets more engagement and sparks positive conversations about your brand.
- Original images for blog posts and articles
- Quotes and posters for Facebook
- Enticing images for Instagram
- Twitter cards
- Infographics for Pinterest and the media
- Video for website pages, YouTube, Facebook, and Twitter
With over a billion members, Facebook is the number one social network right now. Recent studies show that Facebook fans have a direct effect on the value of your business. Almost every business has a Facebook page, yet very few are doing it right. Ten years ago, businesses were lamenting the lack of results from their websites – now we hear that same complaints about Facebook and the lack of organic reach. However, if it is done correctly, Facebook can be your most effective social platform. We offer Facebook creative, promotions, video, advertising, and community management.
What started as a small side project has become one of the most successful social media platforms. Twitter has developing into a breaking news feed as well as a social network. The media loves Twitter. We can help you optimize your tweeting, grow your following, find influencers and use the Twitter promotional services, such as Twitter Cards.
Pinterest taps into the trend for visual content. The aspirational and inspirational nature of the content on Pinterest is driving both traffic and sales. We can help you figure out if Pinterest is right for your business and how to strategically build the right boards and pins.
The best social network for B2B firms. The new LinkedIn Professional Portfolio makes it a great place to visually showcase your expertise and creativity. LinkedIn is used extensively by the media, so it’s vital to have a robust visual profile for all experts and executives. The recent acquisition by Microsoft bodes well for an expansion of the value of LinkedIn for professionals and as a B2B platform.
This is a fast-growing visual platform for images and video. We can help your team learn how to create the content that will attract the right followers. Instagram taps into the growing visual content trend and opens the door to opportunities for creative moments that show the brand’s culture.
Ready to get social?