We can help you stand out from the crowd.
Tell your brand story visually.
There has been a shift over the past few years toward visual content. Visual elements are there to tell a story and connect with viewers on a personal level. We’re a visual species and having beautiful and effective design to help communicate your brand's message is essential. Every brand or individual who has any interest in growing their audience online – whether they’ve just started or they’ve been in the game for many years – should be represented by great design that tells their brand story and puts out original visual content that is consistent with their brand's look and feel. If you don’t have a team of graphic designers who can do this for your business, you need to work with a graphic design agency with a portfolio of excellent design projects. It's not just posting images on your social media accounts.
Large companies pay tens of thousands of dollars to compile a Brand Bible. That's a comprehensive document that covers everything from what fonts you're allowed to use, all the way down to which exact colors should be utilized as well as where and how to use the company logo and what types of photos can be used in any and all visual messaging. A small business may not have the resources to put together a comprehensive Brand Bible, but they should still be thinking with the core ideas of branding and visual content that a Brand Bible covers. And while there are many tools that are available nowadays, it's important to remember that you wouldn't hire an inexperienced construction worker and think that just because they have the right tools, they can build a house. The answer is to have customized, personalized content, created by an experienced graphic design agency that speaks the visual language of your brand message and stands you head and shoulders above the competition.
Great design adds value faster than it adds costs.